Who We Are

150 man-years of leadership experience and a 30+ strong team across brand, creative, media and digital domains.
Vibrant workspace with state-of-the-art infrastructure.
30+ diverse global, regional and local client engagements.
Client engagement offices across 3 locations with captive strategy, creative, photography and digital setups.
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We’re a new age creative company rooted in the art and science of building brands. We work with all companies from startups to large MNCs, helping them navigate the maze of branding and communication in today’s hyper-competitive business environment. Our 5C principle is what defines us best.

The 5 Cs of ClarityFirst

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Candour

We state problem statements as they are. No shortcuts and no sugarcoating. It helps everyone get a clear picture of where a product or brand is falling short, and what to expect on the road ahead.

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Commitment

We’re committed to every project that we undertake with a fierce sense of ownership. We deep-dive into the history, facts and cultural ethos of the brand. And we emerge only when we’re convinced about a strategic roadmap.

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Conviction

We believe in the power of sharp insights and creative solutions emanating from them. We stick to our word and deliver what is apt for the brand. Our obsession with high quality is evident in even the tiniest aspect of every idea.

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Collaboration

We encourage co-creation of brands through customer engagement. At every stage of a project’s journey, we involve our customers for their inputs and to weed out any concerns. The result is a stronger brand story that assures customer delight.

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Conversation

We engage in conversation with end users through provocative ideas. Ideas that outthink the audience, spark positive social revolutions and breaking stereotypes.